AA · Doha
Doha Film Institute × Bophana Audiovisual × Royal Film Commission Jordan

Film · 2024

DFI — Film Posters with Obada Al Jorbi

Two documentaries by Obada Al Jorbi — one poster language. Breshna (2024) · Women of Steel (2020).

Doha Film Institute × Bophana Audiovisual × Royal Film Commission Jordan logo

Client

Doha Film Institute × Bophana Audiovisual × Royal Film Commission Jordan

Role

Design Direction — Print & Social

Location

Doha / Phnom Penh / Amman

Scope —

A4 master posters — two films / 16:9 wide adapts / Square + vertical social adapts / Bilingual EN / AR typographic treatment / Print-to-screen translation system

Context

Two documentaries, four years apart, produced by the same Doha Film Institute partnership — Bophana Audiovisual in Cambodia and the Royal Film Commission in Jordan. The brief repeated itself: a single visual idea that would work from A4 paper to a vertical Story on a phone, bilingual EN / AR, with no photograph acting as a crutch.

01 · Breshna (2024)

Directed by Obada Al Jorbi — a documentary built around memory, archive, and translation. The film’s title became the poster. No photography as anchor — just a single typographic treatment with a quiet archival gesture underneath. Each adapt reframed the title, never re-skinned it, so every screen size felt intentional rather than derived.

02 · Women of Steel (2020)

أُخت رِجال — a quiet, close-focus portrait of resilience directed by Obada Al Jorbi. One still from the film, one bilingual title, one laurel. Nothing else. The Arabic title sits at the same optical weight as the English wordmark, which required redrawing both typographic voices so that neither dominated. The poster treats the subject’s face as the composition’s first and only necessary gesture. Winner, Ajyal Film Festival 2020.

Outcome

Two master A4 posters, two sets of screen adapts (16:9, 1:1, 9:16), two festival submission kits — one typographic language carrying across them. Women of Steel won the Ajyal Film Festival, Doha, 2020. Breshna continued the system into 2024.

Now showing — the lobby
01 · Breshna (2024) — A4 master poster
01 01 · Breshna (2024) — A4 master poster
02 · Women of Steel (2020) — A4 master poster · Ajyal Film Festival winner
02 02 · Women of Steel (2020) — A4 master poster · Ajyal Film Festival winner

02

— films · one language —

Breshna (2024) · Women of Steel (2020) — Ajyal Film Festival winner. One editorial typographic discipline across four years and three countries.

Credits

Design Direction
Abdullah Abbas
Direction
Obada Al Jorbi — Breshna (2024) · Women of Steel (2020)
Produced with
Doha Film Institute · Bophana Audiovisual · Royal Film Commission Jordan
Women of Steel — Editor
Amit Shodhury